Emphasis Spring 2026 Regional Brand Campaign
Emphasis Spring 2026 Regional Brand Campaign
Neighbour Co. was commissioned to develop the master creative for the Emphasis Spring 2026 brand campaign, centered on the brand DNA of "Multifaceted Beauty".
Drawing inspiration from the geometric forms of the M collection, the master creative unveiled a series of refreshing motifs reflecting the brand’s DNA in season of spring.
This unifying motif ensured brand consistency across the entire Greater China market, successfully translating the core idea into a multitude of physical and digital assets for the spring season, including key visual, window display, shop fixture, PR gifts, seasonal greetings, digital advertising and more.
Visual adaptations and product renderings were executed by external parties arranged by client.