Emphasis Fall Winter 2024 Regional Campaign

Neighbour Co. was tasked to design the master creative for Emphasis Fall Winter 2024 campaign. To manifest the brand's aesthetics, the master creative transformed various iconic products into glass-textured motifs; a distinctive visual treatment to showcase the jewellery's elegant form. 

The visual motifs were applied to a multitude of touchpoints for Emphasis across Greater China including key visual, window display, shop environmental graphics and more.